Put down that bubbly, and pick up the new Obama inebriation:
The maker of Hennessy Cognac, LVMH Moët Hennessy Louis Vuitton, is using numerology rather than language in its promotion, selling 180,000 bottles, priced at $30 each, bearing seals and labels on the front and back emblazoned with “44” and phrases like “In honor of the 44th president” and “In honor of the presidential inauguration.”
via Advertising - This Is a Special Keepsake Inauguration Column - NYTimes.com.
Messing with ads in subways is becoming an artform, but this “Photoshopping” of ads in Berlin takes things to the next level by creating a Photoshop interface with stickers. This is pitch-perfect adbusting right here.
This was one of the funnest covers to shoot for Q Mag. We knew we wanted a holiday theme going on, but we didn’t know who would dress up as Santa. Luckily, my room mate Dylan was around and willing to participate.
As the photoshoot evolved, the idea behind it changed too. I wanted to poke fun at the image of Santa but I felt like we were also criticizing the materialism of the holiday. A Santa figure tied down by Christmas lights, beer in hand. A reveler bound on the floor by wrapping paper, wearing a new years hat. An elf smoking a cigarette, and lifelessly staring into the television through a pair of aviators.
It was a photo treatise on the strange and vapid joy of a secular tradition, baked into our culture like the eyes of a gingerbread man.
More photos after the jump…
New shirts with the catchphrases (”I Die.” and “Bananas”) of Rachel Zoe, the hated/loved Hollywood stylist and reality TV star subject.
Art director Chris Sauvé’s new shirts go on sale this week. Pre-order the shirts here
via Coming Soon: The Rachel Zoe ‘Bananas’ Tee — The Cut: New York Magazine’s Fashion Blog.
May 2009 Issue
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